Give the feed a recognisable identity
Build a small set of repeatable formats around BK8’s approved brand assets. Match-day posts, product stories and community prompts should feel connected while giving each format a clear job.
BK8 × M3TA Media15 October 2026
A clearer route
from social
to player.
A proposed 90-day programme connecting recognisable creative, daily social management and measurable journeys into BK8. This proposal sets out the starting scope, relevant work and the decisions needed to launch.
Our recommendation
Start with a consistent identity and an X programme built around BK8’s priority audience. Establish the baseline, test the content, then add channels where the evidence supports them.
90-day proposed programmeView investment ↗
One connected
growth programme.
Recognisable content brings people in. Clear destinations and consistent follow-through give that attention a purpose.
Give attention somewhere useful to go
Connect each campaign to the right product page or community destination. Use tagged links and agreed events so that visits can be followed beyond the social platform.
Expand from evidence
Prioritise the target market and strongest channel first. Introduce short-form video or a managed community when the audience, approvals and operational support are in place.
What we will validate with BK8
The correct market, product surface and official accounts. Existing content performance, response coverage, creator activity and conversion tracking. These are discovery questions, rather than claims that BK8 has no presence or activity today.
See the work.
Then the application.
Selected Legendz.io examples show the creative approach we can bring to BK8. Published posts and motion studies are labelled separately.
Visit Legendz on X ↗5 examples
Sport / promotional creative
A format built around the fixture
A recognisable player, a specific market and a clear visual hierarchy. The format gives a sporting moment a branded treatment that can recur across the calendar.
For BK8: develop a consistent match-day system around approved markets and offers.
Published work · 27 August 2026Casino / product discovery
Product discovery with a clear idea
A named game and a focused visual create a recognisable content subject. Product discovery gives the feed useful material between major campaigns.
For BK8: build a rotating series around the games and product features selected for the campaign.
Published work · 30 August 2026Community / conversation
A simple reason to respond
A choice-led question makes participation easy. This shows how branded creative and the caption can work together to open a conversation.
For BK8: test audience questions alongside product and sporting content, then review the quality of the response.
Published work · 31 August 2026Motion / game showcase
Motion that carries the brand
A short Legendz.io game showcase from the creative production library. Motion adds movement while keeping the product and branding visible.
For BK8: adapt the production approach using BK8 assets and approved game material.
Motion studies · 12 October 2026Motion / game showcase
A second motion treatment
A contrasting game treatment demonstrates how the same brand system can flex across different product artwork and motion.
For BK8: keep the identity consistent while allowing each game its own visual character.
Motion studies · 9 October 2026Creative examples demonstrate execution. They are not a ranked performance shortlist. Historical offers and odds are shown as part of the original work, not as current promotions or BK8 offers.
Growth you can see.
Community you can run.
Two views of recent work. Each figure names its source and period so the result stays clear when this proposal is shared.
Legendz · signups
A milestone worth showing
50,000
Legendz signups reported by M3TA
Illustrative path to the reported total · no dated interim points
M3TA-confirmed figure for this review draft. The reporting period, signup definition and source record still need to be added before external sharing.
More output, measured reach
2.74M
impressions across 90 days, 5 July to 2 October 2026
Source: Legendz X analytics export in M3TA’s 2 October progress report. Impressions are displays, not unique people; the export does not separate paid and organic activity.
A community with a daily job
14,694
members recorded by the public Discord invite on 9 October 2026
Source: public Discord invite counts recorded on both dates. These are membership snapshots, not attributed sign-ups or a claim that every join came from M3TA.
Community management in practice
What sits behind the member count
M3TA’s published Fliff case describes building a Discord from zero through community management and influencer-led growth. It records 10,000 members, 16,000 competition entries and a 97% US audience. Daily management gives those members a place to share picks, talk strategy and take part in events.
Read the published Fliff case study ↗ · Historical result. The case does not establish that entries were unique customers or attributable deposits. Current Fliff delivery scope is being confirmed.
The starting scope.
Room to expand.
We recommend beginning with the identity and X programme, then agreeing the case for each additional channel. The final production schedule is set before kickoff.
Foundation
Identity and creative system
Review BK8’s existing assets, agree the visual direction and establish reusable social formats. Develop the initial templates for the approved channels.
Deliverables and dependencies
- Brand and audience alignment workshop
- Initial content pillars and visual direction
- Reusable post, campaign and profile formats
- Creative approval workflow
To agree: BK8 brand pack, product routes and a named approver.
Recommended starting channel
X strategy and management
Plan and publish daily content, manage relevant replies and review which topics and formats earn useful attention.
Deliverables and dependencies
- Content calendar and daily publishing
- Platform-native copy and creative coordination
- Reply engagement and trend participation
- Reporting with clear next tests
To agree: Account access, agreed service hours and a signed-off monthly production schedule.
Optional expansion
Instagram and short-form video
Adapt the strongest ideas into feed, story and short-form formats. Agree TikTok’s role separately once the audience, channel scope and approvals are confirmed.
Deliverables and dependencies
- Instagram content and story planning
- Short-form creative production
- Channel-specific copy and formatting
- Format and audience review
To agree: Video volumes, TikTok inclusion, market suitability and approval turnaround.
Optional expansion
Discord community operations
Build or improve the community structure, then operate moderation and an agreed event programme with clear support escalation.
Deliverables and dependencies
- Channel, role and permissions structure
- Bots and moderation workflows
- Community events and engagement plan
- Community activity and retention reporting
To agree: Community purpose, coverage hours, moderator allocation, event budget and support handover.
Built around BK8’s own identity
The first creative direction will use BK8’s supplied brand pack. Legendz examples illustrate our production approach; BK8 concepts and historical client work will remain clearly distinguished.
The first
90 days.
A proposed sequence from setup to an evidence-based review. Launch timing depends on access, approved scope and feedback.
Establish the foundation
Confirm the audience, channels and scope. Audit the correct accounts, agree the creative direction, configure tracking and launch the first content calendar.
What you receive
Baseline report, working templates and the first publishing cycle.
Test the formats
Compare content themes, creative treatments and calls to action. Review audience response alongside tracked traffic and any available registration data.
What you receive
A format review and a decision on the next channel or campaign test.
Refine the programme
Put more effort into the strongest repeatable formats. Review the journey beyond the click and agree the next quarter’s scope from the observed results.
What you receive
A 90-day review, recommendations and the next-quarter plan.
Working rhythm: a shared content calendar, an agreed approval route, weekly check-ins and a monthly review. Targets follow the initial baseline.
Follow the journey
beyond the post.
Report attention and activity alongside the available business outcomes. A social impression and an attributable first-time deposit are different measures.
StageWhat we measureEvidence
AttentionImpressions, video views and audience growthNative platform analytics
EngagementMeaningful replies, shares and content engagementPlatform data and content review
IntentTagged link clicks and landing-page sessionsUTM links and BK8 web analytics
AcquisitionRegistrations and first-time deposits, where attributableBK8 conversion events and reporting access
RetentionReturning participation and community activityAgreed product and community reporting
How attribution will work
Use campaign-specific UTM links and agree event definitions with BK8. Registration and deposit reporting requires access to the relevant analytics or a client-provided export. Baselines, attribution windows and data availability will be documented before outcome targets are agreed.
A clear starting point.
Optional additions.
Indicative monthly rates from the original proposal. Select the starting scope together and confirm the inclusions in writing.
Recommended start
X strategy and management
Original proposal rate. Recommended starting channel.
$5,000USD / month
Optional addition
Discord community management
Optional. Coverage, staffing and event scope to agree.
$5,000USD / month
Optional addition
Instagram / TikTok package
Original package label. TikTok inclusion and production volumes to confirm.
$3,500USD / month
Rates are reproduced from Andy’s October 2026 proposal in USD per month. The original lists content at $0/month and a 5% discount for 3 or more channels. Included creative quantities, channel counting, discount eligibility, taxes, term and any setup fees need written confirmation before acceptance. Creator fees, paid media, prizes and partner services require a separate agreed budget.
All 3 listed packages: $13,500/month before any agreed discount. This is a reference subtotal, not a final bundled quote.
The people
behind the work.
Direct access to the team shaping the strategy, commercial scope and delivery.
Agree the scope.
Build the first cycle.
- Priority market, audience and BK8 product surface
- Starting channels and the monthly production schedule
- Final commercial scope, term and separate campaign budgets
- Brand assets, account access and approval owner
- Tracking access, baseline and measurable targets